Samsung, profits still falling despite Galaxy S6 – Wired.it
The smartphone that has regained criticism is selling, but not enough
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(Photo: Maurizio Pesce / Wired)
For Samsung, Galaxy smartphone S6 was to be able to resurrect the entire series S, it plunged into a chasm with the flop of Galaxy S5. Apparently however it is not proving to expectations. On the contrary: precisely because of too high expectations Samsung is preparing to close the second quarter with profits down by 4 percentage points over the same period last year. The downside is the seventh consecutive , in a time when the company’s perava in a turnaround .
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As the impact causes poorer than expected that Galaxy S6 is having on the world of smartphones, Koreans cite mix ups in the production chain that have allowed the company to keep up with demand. Specifically, according to a source in the Wall Street Journal, it would be underestimated demand variant Edge than classic, which would remain partly unsold.
competition of competition It is taken into account. On the one hand iPhone 6 still has the status of a high-end product for excellence; the other now a myriad of smartphone cheaper reach the level of power and completeness always been proud of the Galaxy S series.
That’s why the Koreans have tried to differentiate themselves by focusing on sophisticated design and quality materials. Apparently, start from scratch takes longer than expected.
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