Into Samsung is gaining the headlines for estimates on shipments six Galaxy S4, which by next week could reach the figure of 10 million units, six months after the journalists had expressed disappointment at the fact that Apple ” only sold 5 million iPhone 5 in the first 3 days after launch. ” Mysteries of communication, this stems from an interesting article published by Fortune yesterday. Into
Into The journalist Philip Elmer-DeWitt of Fortune chose to place his attention to the stark contrast in media coverage on the part of many journalists, after the publication of the news that Samsung has shipped 6 million Galaxy 4 carriers around the world and plans to spedirne 10 million within the next week, 28 days after the launch of the device.
Into The original report was published by the Korea Times, who described the Galaxy S4 “the fastest selling Samsung smartphone in Samsung’s history.” This news was picked up by then tested around the world, as Business Insider and most of the sites and newspapers around the world.
Into But, as Fortune points out, the same reporter for Business Insider today that speaks of records for 10 million S4 shipped in 28 days, six months ago he spoke to flop after Apple announced that it had sold 5 million iPhone 5 3 days, the headline that sales were well below expectations.
Into
Into Fortune is explicit: “This coverage will crazed Tim Cook .”
Into The same portal keeps us then to clarify one thing that not everyone knows. You will have noticed that in this article we talked about “shipments” for Samsung and “sales” for Apple. Well, the data refer to Apple announces iPhone actually sold to customers through direct channels (Apple Store, the APR, vectors, online), while Samsung branching data only devices shipped to carriers and various shops around the world, but not to know the actual sales volumes. We should not forget that the figure of 5 million iPhone 5 sold in three days could have been even greater if Apple had not had problems sourcing.
Into Still, as noted by Fortune, Samsung Galaxy S4 sent immediately to the carriers of 60 different countries around the world, while Apple has launched the iPhone 5 in just 9 countries. Only a week later, Apple began sales of the device in 22 other countries, especially in Europe, but the 5 million iPhone 5 sold in three days have been achieve d in the first nine countries. Furthermore, Samsung has in its portfolio a greater number of carriers (approximately 470), while Apple has many fewer (240). For example, T-Mobile sells only a few weeks the iPhone 5, and despite the delay, has sold half a million units in a month. Into the months following the launch of the iPhone 5, Apple has started selling the device in new markets, such as India (November 2012) and Chinese (December 2012), significantly increasing the number of units sold, which, however , do not fall into those famous 5 million that some have called flop (only in China, in the first week were sold and another 2 million).
Into Fortune also points out another fact: many Samsung sells more smartphones from Apple, and this is true, but has always refused to say how many devices actually sold. According to IDC, in the first quarter of 2013, Samsung shipped 70.7 million devices, up from 37.4 million iPhones sold (sold) by Apple in the same period. In these 70 million but there are a large number of terminals, including low-end, so that the first estimates of the Galaxy S4 represent only 14% of all smartphones shipped by Samsung.
Into If you compare, then, the data of only the high-end handsets of the two companies, the difference is not so large, in fact: here too there was talk of flop, because of those 37.4 million iPhones sold, ” only “half were iPhone 5. We are talking about
about 18 million iPhone 5 sales . Few, according to many, despite the device is out six months ago. The Galaxy S4, just released, has sold 10 million in a month (assumes 20 million in th ree months), and this is a great success. Fortune did not want to comment on this data, leaving the reader to draw the consequences. Into In practice, we are surprised at how many media are stubborn to criticize the sales of the iPhone 5, when all things turns out to be the best selling smartphone in the world. All this is referred to as a “complete nonsense.”
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